Digital Marketing Specialist

Digital Marketing Specialist

Job Title:
Digital Marketing Specialist
Placement:
WFO - Surabaya
Contract:
Full Time
Who are we?

SMS Perkasa is transforming Indonesia's most traditional industry into a digital, data-driven powerhouse. We are building the technology and platforms that simplify how contractors buy steel, track orders, and run projects. We aren't just moving metal; we are modernizing the future of construction commerce.

What are your responsibilities?

You won't just run ads; you will own the digital funnel and drive measurable business outcomes.

  • Drive High-Performance Campaigns: Manage SEO, PPC, and Social channels to drive consistent 20% Month-over-Month growth in active users.
  • Turn Data Into Growth: Analyze CAC, ROI, and traffic patterns to make data-backed decisions on budgeting and creative direction.
  • Power the Journey: Work with Tech & Sales to optimize the user path from awareness to order, aiming for ≥ 75% digital order penetration.
  • Champion Innovation: Experiment boldly. We aim for 20%+ of your new ideas to be implemented as permanent strategies.

What do you need to bring to the table?
  • Experience: 2-5 years in Digital Marketing, Growth Marketing, or Performance Marketing.
  • Technical Skills: Strong command of SEO, Meta/Google Ads Manager, Google Analytics, and retargeting frameworks.
  • Analytical Mindset: You don't just read data; you turn it into actionable growth strategies.
  • Collaborative Spirit: Ability to work seamlessly with Product, Data, and Sales teams.
  • Culture Fit: You embody our B.R.A.V.E. values — Bold, Responsible, Agile, Virtuous, and Eager to Learn.
What do we offer?

  • High Ownership: Your decisions directly influence real revenue and real customers.
  • Industry Impact: Be part of a revolution modernizing a massive sector.
  • Growth Culture: A fast-paced environment that values experimentation, autonomy, and rapid learning.
  • Competitive Compensation: Rewarding work with opportunities for career advancement.

Are you ready to join us?
If you are hungry to grow and want your work to truly matter, apply now.