Digital Marketing Manager

Digital Marketing Manager

Job Title:
Digital Marketing Manager
Placement:
WFO - Surabaya
Contract:
Full Time

We are currently seeking a dynamic and results-driven individual to lead and manage our digital marketing department, ensuring the development and implementation of innovative digital marketing strategies that effectively promote our company's products, services, and brand, aligning with the company's strategic objectives and contributing to its growth and profitability.

Who are we?

We, SMS Perkasa, are an innovative steel and building materials distributor, at the forefront of technology and change. Imagine a startup's agility, but with the resources and stability of an established company - that's us! We work hard and play hard. We're a team of go-getters with a strong drive to win, but we don't forget to have fun along the way. We're constantly pushing the boundaries to deliver value to our customers. If that sounds like your kind of environment, keep reading.

What are your responsibilities?
  • Strategic Planning and Implementation: Develop and execute a comprehensive digital marketing strategy, including digital advertising, SEO/SEM, social media, email marketing, and content marketing, aligning with the organization's long-term strategic goals. Plan and oversee the digital marketing budget, ensuring optimal allocation of resources for maximum impact and ROI.
  • Team Leadership and Management: Lead and manage the digital marketing team, defining clear objectives and KPIs, delegating tasks effectively, and ensuring high levels of team performance and development. Foster a collaborative, innovative, and results-driven team culture.
  • Market and Trends Analysis: Continuously analyze market trends, consumer behavior, and competitive landscape to identify opportunities and challenges. Utilize insights to adjust digital marketing strategies and tactics, ensuring they remain relevant and effective.
  • Digital Channels and Campaign Management: Oversee the management of all digital channels (e.g., website, blogs, emails, and social media) to ensure brand consistency, engagement, and conversion. Plan, execute, and measure experiments and conversion tests to optimize user experience and ROI.
  • Performance Analysis and Reporting: Monitor, analyze, and report on the performance of digital marketing campaigns and activities against goals (ROI and KPIs), using data analysis to drive decisions and improve performance over time.
  • Stakeholder Engagement and Collaboration: Work closely with other departments (e.g., sales, product development, customer service) to ensure the digital marketing strategy complements and enhances overall business strategy. Act as a digital marketing thought leader within the organization, advising on best practices and emerging digital trends.
  • Risk Management and Compliance: Ensure all digital marketing activities comply with industry and legal standards and guidelines. Proactively manage risks associated with digital marketing activities, including data protection and privacy.
What do you need to bring to the table?
  • Bachelor's or master's degree in Marketing, Business, or related field.
  • A minimum 5 years experience in digital marketing management, preferably in a similar industry or market.
  • Strong understanding of current online marketing concepts, strategy, and best practices.
  • Experience in SEO, SEM, email marketing, social media, and/or content marketing.
  • Excellent leadership, communication, and analytical skills.
  • Ability to manage complex projects and multi-task effectively.
  • Strong problem-solving skills and the ability to adapt to changing environments and challenges.
What do we offer?

Join our young, vibrant team that's always ready to innovate and adapt. We offer great freedom for you to explore new ideas and make your own decisions to deliver your responsibility. Be bold and come up with your bright idea, and let your voice be heard. We are not going to micromanage you.At SMS Perkasa, you'll have fun, be challenged, and never stop learning. We invest heavily in education and learning, so you'll always be growing - personally and professionally. With us, you're not just part of a team - you're part of a family that values your contributions and celebrates your achievements. Plus, we offer competitive pay and benefits because we know you're worth it.

Are you ready to join us?

If you want to develop your strengths and make positive impacts, join our fast-growing company, now! A great career opportunity awaits in this exciting role. Wait no longer, click APPLY!